Naturally Fall Fresh

Enjoy natural and organic favorites from Simple Truth®.
Enjoy organic favorites from Simple Truth®.

Simple Truth has everything you need to indulge in the season, free from over 101 artificial preservatives and ingredients. Savor it all — and enjoy these special savings.

Personalized Savings from Simple Truth®

A Taste of Fall

Come See What’s New

Take a look at a few of the latest Simple Truth®️ products.
Try our Everything Seasoned Cashews

Everything Seasoned Cashews

Get your everything bagel fix without the bread. These savory bites pack 5 grams of protein per serving.

Try Our Upcycled Multigrain Quinoa Bread

Upcycled Multigrain Quinoa Bread

This climate-friendly bread is a result of blending wheat bread with upcycled barley, wheat and rye grains. Wholesome brown flax, quinoa and red fife add texture and crunch.

Try some of our USDA-certified organic and non-GMO limes.

Organic Limes

These tart and tangy limes are USDA-certified organic and non-GMO. So go on, give ’em a squeeze.

Try our keto friendly sugar substitute

Allulose Zero Calorie Sugar Substitute

Allulose is keto friendly and tastes, bakes and dissolves like sugar. The resealable bag means you always get a fresh spoonful.

Get hydrated with our artesian water

Artesian Water

Stay hydrated with naturally balanced water full of 17 vitamins and minerals — no additives included.

Try our Everything Seasoned Cashews

Everything Seasoned Cashews

Get your everything bagel fix without the bread. These savory bites pack 5 grams of protein per serving.

Try Our Upcycled Multigrain Quinoa Bread

Upcycled Multigrain Quinoa Bread

This climate-friendly bread is a result of blending wheat bread with upcycled barley, wheat and rye grains. Wholesome brown flax, quinoa and red fife add texture and crunch.

New Products from Kroger Brand

Seasonal Inspiration

Simple Truth® is available exclusively at The Kroger Co. Family of Stores.